Coming soon: AI Pet Dietitian

Your pup deserves food made around them, not pulled off a shelf.

Pawpoy builds a fresh, custom meal plan around your dog. Not a catalogue pick. A real plan for the actual pup you love, starting with a two-minute profile that captures everything we need to feed them well.

Add your pup, get started freeSign in

Available in select areas. Register your dog and we will confirm delivery.

Fresh ceramic bowl of a custom pup meal with turkey, carrots and spinach on a wooden kitchen counter
01Built around your dog
02Fresh preparation
03Founder-led care
04Safety before scale
What is Pawpoy?

A fresh meal plan built around your pup, not a catalogue.

Pawpoy is a premium fresh meal service for dogs. You sign up, add your pup's details through a short guided wizard (age, weight, routine, allergies, preferences, vet details), and we design a meal plan that fits your actual dog. No generic kibble, no guesswork. Just thoughtful food made fresh and delivered to your door.

Pawpoy's founder, a dietitian, gently resting her hand on a calm golden retriever in a warm home kitchen

Made by someone pups naturally trust.

Pawpoy began with a simple feeling: pets deserve food made with the same care we bring to family. Our founder is a dietitian and lifelong pet lover who has spent years understanding how pups actually eat, what suits them, and what does not.

Pawpoy brings that same patience into every meal we make: listening first, preparing thoughtfully, and building slowly. We would rather serve a small group of pet parents really well than rush to scale.

Fresh meals. Personal care.

Every pup is different. We build around that difference.

Made around your pup

We learn about routine, appetite, preferences, age, and current food habits before designing a plan. Your dog is not an average. We do not treat them like one.

A living health record

Your pup's profile stores everything: vet details, allergies, health conditions, activity level, and food history. One place, always updated, accessible when you need it.

Fresh, recognizable ingredients

Meals are planned around real ingredients, prepared with care, and never positioned as leftovers from a human kitchen.

Built for busy pet parents

For families who want to feed thoughtfully but do not always have the time or confidence to prepare balanced meals every day.

Safety before scale

Recipes, sourcing, hygiene, storage, and delivery handling are reviewed carefully. We grow only when quality stays consistent.

AI Pet Dietitian, coming soon

A personalised AI dietitian for your pup, trained with veterinary and pet-nutrition specialists. Free for every Pawpoy customer.

How easy is it?

Four small steps. One fresh bowl for your pup.

  1. 1
    30 sec

    Create your account

    Sign up with email in under a minute. No commitments, no payment details required.

  2. 2
    2 min

    Add your dog

    A guided wizard walks you through basics, body and activity, diet and allergies, vet details, and notes. This becomes your dog's living health record.

  3. 3
    1 min

    Request your plan

    Pick your pup, delivery window, and address. We check your pincode and confirm whether we can deliver. If not yet, you can register interest.

  4. 4
    Within 24h

    We follow up

    We confirm the details, build the plan around your dog, and schedule your first fresh delivery.

Read the full journey
Coming soon

A personal AI Dietitian for your pup.

Once your pet's profile is in, you will be able to ask questions about food, portions, allergies, treats, and routine right from your dashboard. We are working with veterinary and pet-nutrition specialists to train it carefully before launch.

Free for every Pawpoy customer.

Create your account

Things you will be able to ask

"Is rice okay for my 8-year-old Labrador?"

"How much should Bruno eat if he is gaining weight?"

"Can I add boiled egg to his dinner?"

Not a replacement for vet advice. For health concerns, please consult your veterinarian.

Available in select areas and growing.

We are not trying to be everywhere at once. We are growing area by area, making sure every delivery stays fresh and every customer feels looked after. When you submit a meal plan request, we check your pincode. If we are not delivering to your area yet, you can register your interest and we will reach out the moment we expand to you.

Add your dog today. Build the profile. When delivery reaches your area, everything is already set.

Add your dog

Safety First

We are building this carefully.

We take time with recipe review, sourcing, hygiene, portioning, storage, and delivery handling. We do not make medical claims. If your pet has a health condition, allergy, or special diet requirement, please speak with your veterinarian before changing food.

Ready to feed your pup like they deserve?

Create your account, build your dog's profile in our guided wizard, and submit your first meal plan request. All in under 5 minutes.

Create your accountAlready have an account? Sign in

No spam. We will only contact you about your pet's meal plan.

Common questions

What is Pawpoy?

Pawpoy is a premium custom fresh meal service for dogs. You create an account, tell us about your dog in a short guided wizard, and we design a fresh meal plan built around your pup's age, weight, routine, and preferences.

How does Pawpoy work?

Sign up and add your dog through our guided wizard (basics, body and activity, diet and health, notes and vet details). Then submit a meal plan request from your dashboard with your delivery details. We confirm and schedule your first fresh delivery.

Is Pawpoy only for dogs?

Yes, Pawpoy currently focuses on dogs. We want to start narrow and do this carefully before considering other pets.

Are meals custom-made?

Yes. Every meal plan is built around your pup's routine, preferences, age, weight, and current food habits. Not a catalogue. Built around your dog.

See all questions

Your pup's best meals start here.

Add your dog, build their profile, and get a custom fresh meal plan. AI Pet Dietitian coming soon, free for every customer.

Create your account